The Favorite Daughter clothing brand designers branch out into the investment world after advising other start-up entities.
and advising skills were also extended to the canned wine company Bev and the eco-friendly swimwear and clothing label Summersalt.surrounded by the entertainment crowd, decided to form Oversubscribed Ventures to help consumer-oriented start-ups become successful.
Erin agreed. “We could only write a certain amount of checks from our personal funds. We were writing $25,000 checks but working really deeply with these founders,” she said. “We wanted to have more skin in the game and do it at a deeper level.” Right now, Oversubscribed Ventures isn’t going to be doing huge $20 million investments but will have sizable stakes in each company. “We really exceed in that seed money or even pre-seed money. That’s the sweet spot,” Sara said. “We’re going to be writing checks between $250,000 and $500,000.”
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