Colorism is driving women of color to use harmful skin lightening products, says new study

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Colorism is driving women of color to use harmful skin lightening products, says new study
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Skin lightening, also called whitening or bleaching, is a multibillion-dollar industry with products that can damage the skin and that, researchers say, promote a dangerous message about beauty and social value.

with products that can damage the skin and that, researchers say, promote a dangerous message about beauty and social value. But people who use these products — primarily marketed to women — seldom understand the health risks of using the over-the-counter chemicals, Northwestern University researchers found in a study recently published The researchers surveyed hundreds of people, a majority of them Black women.

. “But sometimes it is used in the space of wanting lighter skin and the constructs of beauty compounded by light and dark skin.”

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