The Endeavor-owned firm upped the agent, who has negotiated deals for Kid Cudi, SZA, Future and more, to partner to work on business development for clients.
At the Endeavor-owned agency, Ezeh has negotiated deals including Michael B. Jordan’s PepsiCo deal to be the face of Propel Water, Kid Cudi’s turn in a Louis Vuitton jewelry campaign, rapper Future’s inclusion in a Hugo Boss campaign , SZA’s promotion of Cadillac, Serena Williams and Jake Gyllenhaal’s ads for plant-based egg substitute brand Just Egg and Chrissy Teigen and John Legend’s role as “first family in residence” at Airbnb rival Vrbo.
Before joining the Beverly Hills-based firm, Ezeh operated his own strategic management consulting firm, held the svp of entertainment title at licensing giant Authentic Brands Group and had been vp of branding and strategy at Jay-Z’s Roc Nation. He also spent two years at CAA, from 2011-2013, working in the Sports Sponsorships and Sports Endorsements divisions.
In its latest reported quarter, on Nov. 8, Endeavor disclosed that its representation unit saw revenue of $388 million. On an earnings call, CEO Ari Emanuel said the company was “not feeling any decrease in the spend” from buyers and partners at the time, amid a pullback from some marketers. The entertainment and sports conglomerate, whose stock has risen 8 percent year to date, will report its fourth-quarter and full year earnings for 2022 on Feb. 28.
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