10 psychology-based reasons why we can't stop checking our social media feeds
Social media users need to be aware of platform features that keep users using and coming back.Enticing features include the use of variable ratio reinforcement schedules, social rewards, and personalization via algorithms.
How many times have you found yourself scrolling through social media only to realize an hour has gone by? How many arguments have you had with yourSocial media has many benefits—and it also has the risk of becoming problematic. One of the best things we can do as a society is be informed about the nature of social media and make intentional choices about our use.Unlike a movie, book, or play, social media offers unlimited content with no natural stopping point .
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