The Federal Trade Commission on Friday proposed a new rule that seeks to ban fake online reviews, marking its most aggressive step yet to thwart review fraud.
The FTC has proposed a new rule that would ban fake reviews and other deceptive online practices.
Online platforms have long struggled to prevent bad actors from using fake reviews, which can make it hard for users to locate trustworthy products and disadvantages honest businesses. In recent years, the FTC has fined or brought cases against companies believed to be suppressing honest reviews or soliciting fake reviews.a new rule that seeks to ban fake online reviews, marking its most aggressive step yet to thwart review fraud.
The proposed rule would prohibit companies from buying or selling fake reviews and suppressing negative reviews, as well as"review hijacking," which involves repurposing positive reviews from one item for use on other listings, and can make new or questionable products appear trustworthy. It also bars company executives or insiders from leaving reviews of their products or services without disclosing their relationships.
"The rule would trigger civil penalties for violators and should help level the playing field for honest companies," said Samuel Levine, director of the FTC's Bureau of Consumer Protection, in a statement.
Argentina Últimas Noticias, Argentina Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
The FTC plans to slap companies with hefty fines for using fake reviews | EngadgetThe Federal Trade Commission has proposed a formal ban on fake reviews and testimonials.
Leer más »
Amazon may face ‘far-reaching’ FTC antitrust lawsuit in coming weeks: reportThe Federal Trade Commission is gearing up to launch a “far-reaching” antitrust lawsuit against Amazon.com Inc. with a focus on its e-commerce business,...
Leer más »
Ethics Official Owned Meta Stock While Recommending FTC Chair Recuse Herself From Meta CaseAn ethics official owned Meta Platforms stock when she recommended FTC Chair Lina Khan recuse herself from a case involving the company, spurring a call for inquiry
Leer más »
Bogus online reviews are targeted by US regulators with new, proposed bansThe Federal Trade Commission on Friday proposed a new rule that would ban paying for reviews, suppressing honest reviews, selling fake social media engagement and more.
Leer más »
Crunch time in FTC fight against Microsoft deal to buy ActivisionLawyers for the Federal Trade Commission and Microsoft , which is seeking to buy Activision Blizzard , trade their final blows and make their final points on Thursday before a judge who has been asked to tap the brakes on the proposed $69 billion transaction.
Leer más »
WSJ News Exclusive | PG&E Seeks Roughly $7 Billion Federal Loan to Reduce California Wildfire RiskPG&E hopes to use a federal loan to help fund the burial of 10,000 miles of power lines in regions at high risk of fire
Leer más »