Here is a list of all the beauty brand retail expansions in 2023.
Previously available only in dermatologist’s office, Johnson & Johnson-owned skin care brand Neostrata is hitting retail for the first time. It has launched on target.com, and is rolling out to 147 Target stores across the U.S.After the brand’s surprise January exit from Sephora, skinfluencer Hyram Yarbro’s Selfless by Hyram will debut at more than 700 Target doors and target.com on Feb. 5. The brand, created in partnership with The Inkey List, also has a strong purpose-led agenda.
which rose last year when the former sued Maesa to reclaim the rights to her brand. Ess announced via Instagram in March that she was dropping the suit, and her eponymous brand would continue operating under Maesa.Sephora has gained a new SPF brand; seven of Soleil Toujours’ best-selling skus have rolled out to 147 of the retailer’s doors. The “reef-safe” sun care brand donates a portion of sales to Goldeneye Foundation in Jamaica, and has planted over 50,000 corals through the partnership.
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