Many residents never stopped calling downtown Salt Lake City’s arena the Delta Center — even though the building changed its name in 2006. They’ll soon be right again.
Vivint’s deal was not set to expire until 2025. However, concurrently with the Delta arrangement, Vivint agreed to a new sponsorship agreement with the Smith Entertainment Group, the company that owns the Jazz and the arena. Under the renegotiated deal, which extends through the 2030 season, Vivint will retain the rights to its courtside suite, along with in-game promotions, advertising packages, and digital ads placed on the court during the team’s TV broadcasts.
As for the deal with Delta, it came together after Smith and Bastian attended a game together in 2021. The discussion of the old Delta Center name came up, and Bastian told Smith he wanted to pursue rekindling the naming rights deal.
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