Watch out, because more ruggedsmartwatches are coming as more brands capitalize on the AppleWatchUltra and Galaxy Watch 5 Pro's success.
Rugged smartwatches are going to become a mainstream thing, and you can thank Samsung and Apple for it. I put Samsung’s name ahead of Apple’s because, technically, Samsung released a somewhat rugged smartwatch before Apple during this latest period of interest in the niche — but the Galaxy Watch 5 Pro is a very different beast from the Apple Watch Ultra. However, together they will encourage other companies to add a tougher model to their own range of smartwatches.
I’ve worn them both for a few weeks, and they couldn’t be more different. Leave Samsung’s heavy-handed early marketing behind, and the Watch 5 Pro is a slightly tougher version of the Galaxy Watch 5 with excellent battery life. That’s fine, but no one looking at a Garmin smartwatch would consider it. It’s not even for the weekend warrior who climbs or hikes on a Saturday.
This is where Apple and Samsung have struck gold. Both have started to legitimize rugged smartwatches for the masses. No longer are they only for sweaty runners, Lycra-clad cyclists, or wax jacket-wearing hikers who don’t mind a whopping smartwatch on their wrist that they take off when they get back home. Now they are lifestyle products from brands who make some of the most desirable mobile devices on the planet, and it’s the kind of move that can change an industry.
Rugged smartwatches for everyone, from every company Apple and Samsung are mobile trendsetters. The list of industry trends that have come from these two is extensive, with everything from folding smartphones to notches becoming talking points due to their products. Neither have always been the first, but they usually make features as approachable and mainstream as possible — and explain them in an understandable way.
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