Before the pandemic, tech conferences were bringing in nearly $2 billion, almost a fifth of The City’s tourism revenue. Then tech conference tourism fell off a cliff in 2020, and it is just now beginning to climb back up.
Thales Cyrino, a cybersecurity sales director from São Paulo, Brazil, stood in the middle of Moscone Center this week, hugging people.
RSA launched in 1991, and meets annually in San Francisco, usually pulling in more than 40,000 people. It was the last big tech conference held before COVID changed the world in March 2020. Mayor London Breed declared a state of emergency in San Francisco during that conference. South By Southwest and other big tech conferences canceled as the tech world went remote.
That’s the opposite of cybersecurity, where business from governments and financial institutions bolsters a $185 billion industry that is as recession-proof as anything in tech can be.“It is so great to be back in 3-D, isn’t it?” Rohit Ghai, the CEO of RSA, asked a large crowd at the conference’s opening keynote. A long, grateful ovation followed.
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