Dallas-based Southwest Airlines, the carrier that stubbornly refuses to back away from unassigned seating and two free checked bags, is trying is taking...
, has said the company needs to modernize its technology to keep the airline running efficiently and preserve its low-cost structure.
Jordan cited the large amount of literal paperwork exchanged when an airplane unloads and reloads, something the airline is trying to eliminate through technology. But there are other complications, such as the upgrades people pay for to board first and get the first shot at overhead bins. Southwest charges $30 to $60 for early boarding and gives priority to frequent flyers and credit card holders.and that it’s something it would consider if customers demanded a change. Instead of assigning seating, Southwest assigns a boarding number and then passengers pick their own seats.
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