Snap Inc.’s stock jumped more than 3% Thursday after it launched a new division to help other companies build augmented-reality features for their websites...
Snap Inc.’s SNAP stock jumped more than 3% Thursday after it launched a new division to help other companies build augmented-reality features for their websites or apps. The division, called AR Enterprise Services, marks Snap’s entry into selling its AR technology to business customers so they can enhance real-world photos and videos with computerized images. Snap says more than 250 million people engage with AR every day on Snapchat, its photo-messaging app.
... Snap Inc.’s SNAP stock jumped more than 3% Thursday after it launched a new division to help other companies build augmented-reality features for their websites or apps. The division, called AR Enterprise Services, marks Snap’s entry into selling its AR technology to business customers so they can enhance real-world photos and videos with computerized images. Snap says more than 250 million people engage with AR every day on Snapchat, its photo-messaging app.
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