The Showtime linear channel will continue for now, with eventual plans to rebrand it with Paramount+ programming.
'Grease,' 'Star Trek: Prodigy,' 'Queen of the Universe,' 'The Game' Canceled and Being Removed From Paramount+
“Up to now, customers who have used the current Paramount+/Showtime bundle have watched 40% more titles than subscribers with the standalone Paramount+ plan, and they spend about 20% more time on Paramount+,” a spokesperson said, adding that the content from each service should “complement” each other.
“By adopting the boundary-pushing programming of Showtime onto our platform, Paramount+ has fortified itself as the ultimate total household destination in streaming,” said Tom Ryan, president & CEO of Paramount Streaming in a statement. “Together, these powerhouse brands will showcase the breadth and depth of our content offering from across Paramount. At this price point, we’ll put the value of the Paramount+ with Showtime plan up against any other.
While Paramount+ is now the exclusive streaming home of Showtime, the linear TV channel remains available for now. The company previously said it would rebrand the Showtime linear channel by the end of the year to add some streaming content that had been exclusive to Paramount+. Paramount said Tuesday that when the rebrand happens, the company will work with its pay-TV partners to include access to the streaming product for linear subs.
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