Bella Hadid experiments with the ’80s throwback.
All but consigned to the dustbin of beauty history due to its negative associations with frizzy, over-processed ’80s hair, it’s been a while since the perm was in vogue. However, thanks to the rise of innovative at-home heat technology, these days, you can recreate the perm effect without damaging your hair in the process. For example, wrapping your hair around something like
is a great way to achieve the tight curl look. Alternatively, book in with a trusted salon for a more permanent effect.
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