Relevance: Luxury Digital Marketing At Its Finest

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Relevance: Luxury Digital Marketing At Its Finest
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  • 📰 Luxuo
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  • 2 min. at publisher
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  • News: 27%
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'Every business is different and is approached in a unique manner.' Read on to find out what founder Rumble Romagnoli shared about helping ultra-luxury companies find their footing in digitalmarketing. marketingconsultancy

We hear that Relevance has quite an intriguing story. Tell us more about it.

To rank on Google, it’s vital to understand the entire digital marketing ecosystem, including PR, great content, social media management, reputation management, website usability and advertising, and how all those different elements combine as part of a larger digital strategy.Location, location, location. We have been based in the French Riviera for over a decade, and I personally have represented Relevance at Monaco, Cannes, and Fort Lauderdale Yacht Shows for 15 years.

How do you view the latest developments of AR / VR technologies? Any substantial impact amongst your high-end clients? All our clients have had a bumper 2020/2021. Website visits sometimes doubled, social media engagement spiralled, advertising scores hit top levels. The lockdown forced everyone onto digital channels, specifically mobile. This led to an increase in demand for digital services, more luxury clients, and a stronger business for Relevance.It is a side project called Chilli No. 5, which is a recently launched gourmet chilli brand.

In a fast-changing environment, how do you keep your SEO knowledge constantly updated? How is your team encouraged to do so?

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