.OvyOnTheDrums & BlessdOficial released 'Billboard' — the song they created in 30 minutes during a panel at BillboardLatinWeek last year. 🔥
With a laptop, microphone and headphones in hand, both Ovy on the Drums and Blessd got to work while a sold-out venue observed how they create music in real-time. “It’s the first time I produce a song this way, so much pressure,” said Ovy after taking the stage at the Faena Forum in Miami Beach.
Blessd, on the other hand, felt comfortable as he improvised the lyrics about heartbreak. “I come battling on the streets so my thing is to improvise. I never sit down to write lyrics. Improvising allows me to feel the music,” he said. Almost nine months after creating the track, Ovy and Blessd released the song — which was mainly finished after reading all the positive feedback on the panel and fans encouraging them to unleash the track. A couple of weeks leading up to the release on June 28, both artists shared snippets of the “Making the Hit, Live!” panel, and shared a preview of the head-bopping reggaeton tune.
“Billboard” is the pair’s fifth collaborative effort, following “Mi Niña,” “Te Extraño,” “Tendencia Global” and “Medallo,” which hit No. 1 on“Our chemistry is great,” Ovy said during the panel. “We have a lot of things in common, which was really important when it came to creating music together.”
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