Now Entering the Golden Age of N/A Beer

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Now Entering the Golden Age of N/A Beer
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Nonalcoholic beer has entered its golden age. In five years, it has grown into a booming industry with big names and independent upstarts (via punch_drink)

company, not just beer—with an eye-popping three-year revenue growth metric in the neighborhood of 13,000 percent.

Like Athletic, Heaps Normal uses a “unique recipe” to brew nonalcoholic beer with no dealcoholization required, and like Athletic, Heaps has enjoyed parabolic growth over its short time in business, with distribution across Australia and New Zealand as well as Singapore and Hong Kong, and an expanding footprint across Asia coming soon.

Meanwhile, in the famously craft beer–obsessed Pacific Northwest, at least one established brewery is looking to nonalcoholic beer as something bigger. For, a small, independent craft brewery based on the brewpub model in Olympia, Washington, craft nonalcoholic beer looks more like a lifeline. ”It’s the future,” says co-owner Nathan Reilly. Like many cities on the U.S.

Still, more and more conventional breweries are trying their hand, from seminal scaled breweries like Dogfish Head, Lagunitas and Brooklyn Brewery to smaller brands like Ex Novo, To Øl and Northern Monk. Simultaneously, dedicated nonalcoholic breweries—Untitled Art in Wisconsin, Rightside Brewing in Atlanta, Rescue Club in Burlington, Vermont, Surreal Brewing in San Jose, California, and more—have carved out identities in the space.

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