The “Crying Indian” public service announcement has been painful for some Native Americans who saw it as a trope.
Since its debut in 1971, an anti-pollution ad showing a man in Native American attire shed a single tear at the sight of smokestacks and litter taking over a once unblemished landscape has become an indelible piece of TV pop culture.
The nonprofit that originally commissioned the advertisement, Keep America Beautiful, had long been considering how to retire the ad and announced this week that it's doing so by transferring ownership of the rights to the National Congress of American Indians. His movie credits from the 1950s-1980s included "Sitting Bull," The Great Sioux Massacre," Nevada Smith, "A Man Called Horse" and "Ernest Goes to Camp." On television, he appeared in "Bonanza," "Gunsmoke" and "Rawhide" among others. He also was a technical adviser on Native American matters on film sets.
But as she grew up, Folsom noticed how media devoted little coverage to Native American environmental activists. The ad's power has arguably already faded as Native and Indigenous youths come of age with a greater consciousness about stereotypes and cultural appropriation. TikTok has plenty of examples of Native people parodying or doing a takedown of the advertisement, Folsom said.
And, it reminded him of time spent with his father, said Cody, who lives at Santa Ana Pueblo in New Mexico.
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Rights to 'Crying Indian' ad to go to Native American groupSince its debut in 1971, an anti-pollution ad showing a man in Native American attire shed a single tear at the sight of smokestacks and litter taking over a once unblemished landscape has become an indelible piece of TV pop culture.
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Rights to ‘Crying Indian’ ad to go to Native American groupSince its debut in 1971, an anti-pollution ad showing a man in Native American attire shed a single tear at the sight of smokestacks and litter taking over a once unblemished landscape has become an indelible piece of TV pop culture.
Leer más »
Rights To 'Crying Indian' Ad To Go To Native American GroupSince its debut in 1971, the anti-pollution ad showing a man in Native American attire shedding a single tear has become an indelible piece of TV pop culture.
Leer más »
Rights to ‘Crying Indian’ ad to go to Native American groupSince its debut in 1971, an anti-pollution ad showing a man in Native American attire shed a single tear at the sight of smokestacks and litter taking over a once unblemished landscape has become an indelible piece of TV pop culture.
Leer más »
Rights to iconic 'Crying Indian' ad to go to Native American groupRights to a famous 1970s-era anti-pollution ad showing a man in Native American attire shedding a single tear at the sight of smokestacks are being transferred to the National Congress of American Indians.
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Native American group given rights to 1970s 'Crying Indian' adThe National Congress of American Indians was given the rights to Keep America Beautiful's 1971 'Crying Indian' ad, a recognizable anti-pollution advertisement featuring Iron Eyes Cody.
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