The North American box office has been a challenge to track the past couple of years, first with movie theaters shuttering along with almost everything else due to the Covid pandemic, and then in 2…
The North American box office has been a challenge to track the past couple of years, first with movie theaters shuttering along with almost everything else due to the Covid pandemic, and then in 2023, just when thing were returning to normal, a pair of Hollywood strikes has further complicated studios’ release-date strategies.
Still, as of last weekend of August, the 2023 domestic box office is already past $6.6 billion in grosses, up 25% over the same frame a year ago, and there are still busy festival and holiday seasons to help boost awareness — and attendance.
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