The MG Project E is an all-electric roadster primed for an April reveal, ahead of 2024 deliveries:
While the production car's silhouette bears a visual relation to that earlier concept, it's all change elsewhere, with a total redesign bringing the car into line with MG's production models and rendering it compliant with global homologation rules.
It still looks to be a two-seater, though features a folding roof rather than sticking with the concept's open-cockpit arrangement, and the prominent streamliners running from the headrests to the trailing edge of the boot lid are gone. Despite the car appearing more or less undisguised in these renderings, still little is known about its powertrain, pricing or performance potential.
The concept was said to be based on a bespoke EV architecture, offering a range of 497 miles and a 0-62mph time of less than 3.0sec, and as a spearhead for MG's new youth-focused Cyber brand, the convertible is expected to be priced affordably - potentially even competing with today's entry-level combustion-powered sports cars.
Talking about adding 'Project E' to the MG line-up, Pigounakis previously told Autocar: “The problem with sports cars is that everybody loves them but not many people buy them.” He added, however, that MG’s global volume means it can “afford to invest in sports cars and take a longer-term view on when there will be a return on investment”, adding that having a sports car “will bring us massive PR and marketing benefits”.
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