Metallica unveil 'Rye the Lightning,' a new Kentucky straight whiskey that's aged in barrels 'exposed' to songs from the band's sophomore album.
, the rum cask barrels are placed in a room with Metallica’s music blasting through special speakers. According to the brand, “the sound waves visibly shake the finishing barrels, causing greater interaction between the whiskey and the wood [and] thereby extracting more flavors and colors.
“The vibe from the crowd at the first Orion Music + More Festival was electrifying,” Trujillo says, “and it’s really cool that we get to capture that energy in this release. We’ve used a few live songs in our playlists before, but never a full live playlist. So to be able to incorporate our fans in the BLACKENED journey and have them be a part of the whiskey-making process is really unique, and makes this a true collaboration.
The ten-song playlist includes the title track, along with the hit singles “Fade to Black” and “For Whom the Bell Tolls.” It also includes the then-live debut of “Escape,” before ending with “Fight Fire with Fire.” Fans can download a digital version of the playlist by scanning a QR code found on the new bottle’s packaging.
Metallica’s Rye the Lightning Kentucky Straight Rye Whiskey is the latest spirits release from the brand, and follows the continued success of the original BLACKENED American Whiskey bottle. That bottle , is a whiskey collaboration from Master Distiller Dave Pickerell and Metallica, and features a blend of aged bourbons and ryes that are finished in black brandy casks and then “exposed” to the music of Metallica.
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