Mercedes-Benz USA CEO Dimitris Psillakis is aiming to be the king of luxury for customers aiming to give drivers exactly what they want over a commodity of high-end features.
The three newly designed models are part of the company's commitment to individualize cars for each user. Through the MANUFAKTUR program, Psillakis said the company further enhances its existing product portfolio through select materials and exclusive paint finishes to allow customers to express their individuality.
Individualizing vehicles "is certainly a growing trend in the luxury segment," according to the chief executive. "We feel it’s a critical element for customers who are looking for something special and unique, something that sets their vehicle apart from others and reinforces their passion for design, fashion and attention to detail," Psillakis said.
Psillakis said there is a very strong demand for luxury vehicles in the U.S. Psillakis expects that demand to persist in the coming months even with the
Argentina Últimas Noticias, Argentina Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
Mercedes-Benz's message for Tesla: 'We want to be most desirable electric vehicle luxury brand'Mercedes' goal is simple: Become the 'most desirable electric vehicle luxury brand,' says the president and CEO of Mercedes-Benz North America.
Leer más »
A culinary guide to TokyoFrom bargain ramen to haute cuisine, dining options abound in the Japanese capital.
Leer más »
Tesla Customers Going For Mercedes, Porsche EVs After Cancelation Of RHD Model S And Model XOne bitter Model X reservation holder spoke to Mercedes-Benz and ordered an EQS sedan after he got the news from Tesla that his right-hand drive EV will never arrive.
Leer más »
Letter: School lessons in the ’60s suggested an America antithetical to current GOP extremismThe USA’s Republican Party is trending toward fascism, writes a Logan resident in a Letter to the Editor.
Leer más »
Miss Oregon USA Manju Bangalore is headed to space: A 'dream come true'Miss Oregon USA, Manju Bangalore, is excited to announce she will be travelling to space in August and will experience weightlessness for eight minutes.
Leer más »
Jimmer Fredette joins Team USA’s 3-on-3 World Cup squadFormer BYU star Jimmer Fredette will be part of a four-man United States team competing at the FIBA 3x3 World Cup in Austria.
Leer más »