Pablo Picasso has arrived on the blockchain canvas
“Not only did we come to be their NFT strategy partner and executive producer of the collection, but they were also going to provide us pieces from the Picasso collection that nobody had ever seen before,” Harrow says. “And we were able to build an understanding of the NFT marketplace, the important players, the landscape and where it was going to really cut down the learning curve.
"Just as the sun makes it around the world once in time for tomorrow, so did the making of this song,” Price says. “John sat and looked at a Picasso image that Florian shared in LA, and was inspired to write the song’s main line and piano. Afterwards the song went to New York where the beat took shape, then to London for a different perspective, before finally coming back to LA for the strings, and Nas to write the missing chapter.
Milk & Honey Labs’ next NFT drop will likely be in the February-March time frame, and it may or may not be another Picasso set, as “there will be many more” to come, Harrow says. Keller sheds some additional light. “The stuff I’m really chasing after the Picasso project is unreleased music from famous artists we can pair with visuals. I think that’s of extreme value. It involves working with estates, it involves working with record companies and it involves sharing with record companies.”
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