There is one thing that McDonalds doesn't want to spend its money on.
McDonald's has been toying with some automation efforts, leading us to believe that it was gung ho about the idea of replacing its human workers.burger giant started testing a voice recognition system at 24 drive-thrus in the Chicago area
. But the advanced technology, which would enable a computer to take customers' orders, is far from perfect. For the chain to make wider use of AI, the system needs to improve accuracy from the current 80% to the 95%-plus range. Right now, the novelty would cause too many errors for McDonald's to begin widely using it in the near future.
ts price hikes and value items have fueled U.S. same-store sales growth of almost 4% in the last quarter, which was higher than expected. Robots may not be on McDonald's mind, but they are on the minds of several other quick-service chains that are using technology to take orders, prepare food, and even fulfill deliveries.
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