Marine Serre wants to give more prominence to her sustainable collections.
The eco-futuristic designer launches campaign imagery for her spring 2022 collection as well as a revamped website Thursday.
The campaign continues the theme of the “Ostal 24” film created for her spring 2022 collection, presented in September, featuring images of “a community that inhabits a remote place framed in a time that has no metrics.” The photos feature familiar elements of domesticity, yet have a disquieting feel.
“I want people to feel the beauty and the simplicity of being together and finding joy in cooking, eating, dancing, practicing yoga,” said Serre, who in the past favored shows with an eco-apocalyptic theme. She continued, “and at the same time recognize that every day we make choices that have an impact, so how can we be more responsible in the decisions we make?”
The website, designed by Paris creative agency Period, aims to offer a more inclusive approach and more prominence for the label’s “regenerated” products, which use upcycled fabrics, and feature strongly in the spring offering. “We conceived our new website using our core values as our inspirations,” said Serre. “Upcycling was one of the main elements we wanted to build this shopping experience around, creating new ways of diving into the collections and allowing our community to discover unique pieces.”
Argentina Últimas Noticias, Argentina Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
Citing political betrayal, Voto Latino launches campaign to unseat Kyrsten SinemaMaria Teresa Kumar, president and CEO of Voto Latino, talks with Rachel Maddow about her group's new campaign, 'Adios Sinema,' pledging to spend at least $100,000 to primary and unseat Senator Kyrsten Sinema.
Leer más »
Liss-Riordan launching bid for attorney generalLabor attorney Shannon Liss-Riordan will officially launch her campaign for attorney general on Tuesday, entering a potentially growing field of candidates on the Democratic side looking to succeed Attorney General Maura Healey as she makes her bid for governor.
Leer más »
Free COVID Tests From the Government Now Being Mailed. Here's How to Get YoursWhile many managed to place orders for their free at-home COVID test kits Tuesday, the government’s official website for the tests is set for a full launch Wednesday.
Leer más »
Metal Edge Magazine Returns as Website, Archive of Classic Hard Rock InterviewsMetal Edge, the colorful rock magazine whose monthly cover was collaged with photos of Bon Jovi, KISS, Skid Row, White Zombie and Dokken throughout the mid-’80s and ‘90s, is back. Initially publish…
Leer más »