Made to fade within a year, innovative tattoo ink guarantees customers a clean slate

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Made to fade within a year, innovative tattoo ink guarantees customers a clean slate
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Made from medical-grade, biocompatible materials, the ink naturally breaks down over time.

“There’s such a wide range of what the tattoo culture is, you know. It’s not corporate, it’s not uniform,” said Aja-Noelle, an artist at Ephemeral Tattoo in Los Angeles. “It’s a very free culture. We were very taboo for a while, up until recently.”Ephemeral Tattoo uses trademarked ink that's made to fade in 9 to 15 months. Developed by chemical engineers, the ink is made from medical-grade, biocompatible materials that are broken down naturally by the body's immune system.

From customers with cultural or religious constraints, she says, to those who might not feel comfortable in a traditional tattoo shop. After Ephemeral opened its first studio in Brooklyn, NY, the made-to-fade tattoo found viral fame on social media. The company has since raised $20 million from investors, which is being used to expand its studio footprint.

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