H&M reportedly made the decision to pull merchandise featuring Justin Bieber's image after the singer called out the retailer for selling the items without approval.
after the pop star called the apparel "trash."Bieber first accused the retail store of using his likeness without approval in a series of Instagram stories shared to his personal account on Monday. He further encouraged fans not to buy the items.
H&M is pulling merchandise featuring Justin Bieber's image after the pop star called the apparel"trash."" he told his 270 million followers. "All without permission and approval SMH I wouldn't buy it if I were you." He wrote in another story, "The H&M merch they made of me is trash and I didn't approve it don't buy it."
When Bieber first posted about the merchandise, a representative for the retailer told FOX Business, "As with all other licensed products and partnerships, H&M followed proper approval procedures."It is unclear if Bieber's dismay with theBieber's representatives did not immediately respond to FOX Business' request for comment.
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