Jim Nantz appeared to mix in an LIV Golf joke while broadcasting the Masters on CBS.
The CW emerged as an unusual television destination for LIV Golf, compared to the network connections for other sports and leagues, when the pair“This is a momentous day for LIV Golf as this partnership is about more than just media rights,” LIV Golf CEO and commissioner Greg Norman said in January. “The CW will provide accessibility for our fans and maximum exposure for our athletes and partners.
But the new television deal only led to 286,000 and 291,000 viewers during the Saturday and Sunday broadcasts, respectively, of LIV Golf’s first event of the year,
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