Scout Motors plans to bring back the iconic SUV and pickup trucks in a few short years. And here's who'll lead Scout EV design.
VW to Bring Back Scout as an EV Brand
"Chris' work is prolific. For nearly 25 years he's brought to life vehicles that stand out on the road," said Scout Motors CEO and President Scott Keogh, who played a key role in bringing back the brand. "His thumbprints are all over many of the most beloved off-road vehicles in the market today. I'm confident that Chris will build on that experience as he defines the next chapter of design for Scout and electric utility vehicles.
Bringing back a beloved SUV and truck duo in the age of electrification won't be an easy task, especially in the second half of the decade, by which time quite a few automakers will have fielded competitors in these segments. Scout will benefit from the VW Group's platforms and technical expertise, but much will depend on the company being able to capture an audience with unique exterior design and interior features—something Rivian has shown to be paramount.
"I've been fortunate in my career to shape many off-road focused products that appeal to a broad range of Americans," said Benjamin. "Classic Scout vehicles have always exerted a magnetic pull on me. They created the archetype for the modern SUV in the '60s and proved that a daily driver could also be a weekend adventurer."
As Scout's early teaser sketches have shown, the new EV maker will first aim to launch a four-door SUV and a four-door pickup with a longer wheelbase, embracing the chunky styling of the very last International Scout models that were on sale through the 1980 model year. In that sense, it will effectively try to replicateBut one major difference is that Scout will not seek to occupy the same price range as Rivian—the new brand is eyeing more affordable territory—true to its rugged roots.
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