Many Japanese citizens are taking formal lessons in how to smile again after three years of wearing masks ruined their facial expressions.
, noting there are no peer-review studies that show masking can cause people to forget how to smile. Smile training could be more psychologically beneficial than physiologically necessary, giving students the confidence to smile after years of tense social relationships due to masking.
Japan could be a special case because big smiles are somewhat less part of the culture, particularly when meeting strangers.noted. Kawano and other smile trainers said their clientele skews female, but a growing number of men are interested in their services — especially now that videoconferencing is so commonplace — and smiling is more useful than bowing as a greeting.
All of the smile trainers interviewed by Japanese and foreign media reported high customer satisfaction with their services, possibly because smiling generally makes people feel better. Some Japanese municipal governments are setting up smile classes as morale boosters for people anxious about the post-pandemic world.
“Intentional muscle moves will send signals to your brain and generate positive feelings, even if you are not feeling happy,” Chuo University psychologist Masami Yamaguchi explained to the
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