In many ways, it’s right now the wild west of who gets to claim what carbon removal is and what counts, and we see tons of claims about people who are going carbon negative, and many of them actually, on the face of them, are just not what we describe as carbon negative. They might be lower carbon or even zero carbon, but certainly not pulling carbon out of the atmosphere.
Benjamin Schulz: Hi Noah! What is the background story of Carbon180 and what led you to create the organization?about six years ago at this point, the idea of carbon removal was far outside of the mainstream of climate policy and business decisions. And it was something that I came to not as a technical expert but as somebody who had worked with a lot of big companies on corporate sustainability and climate policy and regulatory issues in the past.
Benjamin Schulz: That makes a lot of sense. And if you look back over those six years, how did the information on carbon removal that people have in the boardrooms change, in percentage or in any other measure you can think of? And we’ve actually seen immense progress in the past few years alone on that policy framework. The list is growing, it seems like all the time, but at least a dozen companies have started shifting their voluntary carbon offset purchasing into high-quality carbon removals, and companies like Microsoft have set negative emission goals where they are focusing on their legacy emissions, not just their future emissions.
And so for us to reduce costs, what we see as essential is demand. That there needs to be demand for innovation in the same way that early incentives for solar wind, electric vehicles, etc., drove those technologies from niche and way more expensive than fossil polluting alternatives, into what is now the fastest growing segment of the energy and transportation sectors respectively.
Noah Deich: I’ll caveat my answer by saying the best policy is a suite of policies. Even if they overlap with each other, it’s much better, given the diversity of solutions that are out there, to have a wide range of different ways that can support carbon removal solutions. Noah Deich: It’s important to understand the starting point for some of this stuff, where in the infrastructure bill that passed at the end of last year here in the US, there was about $3.5 billion in funding for direct air capture and storage hubs over the next five years. So hundreds of millions of dollars a year going out the door. That is just for four hubs that need to be million ton per year scale or greater.
And so one of the things that enables us to succeed in making policy change happen in designing effective policy is actually hearing from folks like entrepreneurs who are developing carbon removal solutions, to understand what the bottlenecks are that the private sector is not able to overcome on its own. We want to hear from corporates who are buying carbon removal to understand what features they don’t see in the marketplace today that policy could enable.
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