Instagram wants more 'original' content on its platform | Digital Trends

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Instagram wants more 'original' content on its platform | Digital Trends
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This week, head of Instagram Adam Mosseri announced three of the app's latest features. The new features appear to emphasize a push for more original content.

More features, more original content? It seems Instagram is banking on the former to facilitate more of the latter.

The second feature Mosseri discussed was enhanced people tags, which is essentially an option in which users can identify themselves as a category and have that category appear as part of their tags in photos and videos, alongside their usernames.

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