Insidious: The Red Door is yet another box office horror hit, and there are a few lessons Hollywood studios could learn from the genre's success.
Insidious: The Red Door continues a box-office trend for the horror genre that many studios are still choosing to ignore. Insidious: The Red Door is billed as the final entry in the Blumhouse horror saga. The original Insidious was one of several movies - like Paranormal Activity or The Purge - which helped establish the production company's reputation for producing high-concept ideas on low budgets.
SCREENRANT VIDEO OF THE DAY SCROLL TO CONTINUE WITH CONTENT Related: Insidious: The Red Door Ending Explained Evil Dead Rise and Scream VI are further examples of horror sequels dominating at the box office in 2023 on modest budgets. 2022 was another banner year for the genre, where originals like Smile became word-of-mouth smashes, while a no-budget outing like Terrifier 2 became the extreme horror hit every fan needed to see. Horror is doing great in the current market, and with the low-cost, potential high reward involved, that dominance looks set to continue for the foreseeable future.
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