Grateful Dead go green (and go down under) for their new sustainable underwear and apparel collection. RSRecommends
Now available online with prices starting at $38, Pact’s new collection is an officially licensed collab with the Grateful Dead. And according to the company, the Dead Head collection is “in line with the band’s 55+ years of supporting environmental causes” and the “first of its kind to be organic, fair trade, and carbon-neutral,” per a press release.
“The Grateful Dead believes in authentic music, real people, and creating a deeper and more meaningful relationship with fans,” said Brendan Synnott, founder of Pact, in a statement. “We hope to do the same with this collection.”
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