Samsung reportedly moved up the Galaxy Z Fold 5 launch, and it might be a response to the Pixel Fold's June release date.
, especially with such a bold release date. Remember that Samsung’s Galaxy Z Fold models usually launch in early August, hitting stores a few weeks after that event.
If you’ve observed the mobile industry closely for as long as I have, you’ll be familiar with Samsung’s flagship smartphone launch schedule. The first flagship drops early in the year. That’s usually a Galaxy S device. Most recently, Samsung released the Galaxy S23 series in early 2023. You need to remember what the iPhone did to the Galaxy Note line to understand why Samsung might be reacting to the Pixel Fold release date rumors with a schedule change for the Fold 5.
A year later, Samsung detached the Galaxy Note 5 release from IFA. The 2015 Note event dropped in mid-August, so Samsung had more room to breathe ahead of the iPhone 6s release. Since then, Samsung kept the August Unpacked events in place, with some of them happening very early in the month.
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