Apple's refusal to adopt RCS is only harming iPhone users, per Google exec.
to keep users locked into its ecosystem and compel Android users to switch to iOS. Google has been trying hard to get Apple to move to the Rich Communication Services protocol for a seamless messaging experience between iPhones and Android devices but Apple isRCS was created by GSMA to replace SMS and MMS and allow users to have a with support for group chats, images, videos, read receipts, and end-to-end encryption.
Our research shows that the typical person uses 3 to 4 messaging apps, whether that’s WhatsApp or Snap. That’s great. We’re not trying to build RCS into the one app to rule them all." - Hiroshi Lockheimer
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