FIAT Announces Two New EVs this summer, announcing that it's 'Future is On Track' with products in hot segments.
Fiat’s new electric crossover is targeting the Model Y’s dominance.FIAT had a busy 4th of July with the new Fiat 600e and Topolino EVs making their world debuts and marking a new chapter in Stellantis’ plan for Fiat that further reinforces a push for the brand to become the global market leader in sustainable city mobility.
Why the 4th? It’s not just America’s birthday – ‘MURICA! – it’s also the FIAT 500’s birthday, and the brand chose to celebrate its successful recent journey with an overview of both of its present products and its forward-looking vision of the future. “Fiat’s future is on track. In two years, we have made FIAT more profitable and more global than ever,” says Olivier Francois, FIAT CEO and Stellantis CMO. “FIAT has become the number 1 Stellantis brand by volume and leader in 3 major markets – Italy, Brazil and Turkey – in 3 different regions. Fiat has a clear role: a sharp focus on simplicity, lateral thinking, joyfulness, and social relevance. All this makes us more attractive for Stellantis: and a Brand worth investing in, in a big way.
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