“The Maison Rochas announces that its contract with Charles de Vilmorin has not been renewed,” the French fashion house said on Monday in a statement provided exclusively to WWD.
Subsequent collections hewed closer to the house’s heritage, with references to Hélène Rochas, the wife of founder Marcel Rochas, and its bestselling Eau de Rochas perfume. But the designerat the house, which lacks a clear set of codes despite a history stretching back to 1925.
“We would like to thank Charles for his contribution to the legacy of Rochas. His creative vision will have a longlasting impact on the brand’s universe,” said Philippe Benacin, chief executive officer ofSince graduating from the Ecole de la Chambre Syndicale de la Couture Parisienne in 2019, de Vilmorin has become, with many comparing his precocious talent and ethereal looks to a young Yves Saint Laurent.
His debut collection in April 2020 was a line of quilted bomber jackets inspired by artist Niki de Saint Phalle. With their oversize proportions, and vibrant patterns incorporating eyes, hearts and lips, his designs felt like an antidote to pandemic gloom and were lapped up by the fashion community.
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