Ex-Disney powerhouse Zenia Mucha hired by TikTok amid political pressure

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Ex-Disney powerhouse Zenia Mucha hired by TikTok amid political pressure
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Zenia Mucha is TikTok’s new Chief Brand and Communications Officer, effective immediately. The marketing vet was previously Disney’s top spokesperson for over 20 years.

to help the firm in its fight to prevent a US ban over fears the app was being used by China to spy on Americans.

Mucha was reportedly tapped to coach Chew in the weeks leading up to the executive’s contentious appearance before Congress.In the internal memo, Chew announced that TikTok’s Chief of Staff, Adam Presser, will become the brand’s Head of Operations, overseeing the brand’s content, user operations and distribution.Pappas, who spent five years at TikTok, notified her colleagues of her exit on Thursday morning.

“I finally feel the time is right to move on and refocus on my entrepreneurial passions,” she wrote in a companywide email, whichMICHAEL REYNOLDS/EPA-EFE/Shutterstock TikTok, which boasts more than 150 milion US users, has been under fire by American officals who are concerned about the Chinese government’s potential influence over the platform.Montana became the first state to ban the uber-popular appMontana Gov. Greg Gianforte signed legislation to ban TikTok from operating in the state as of Jan. 1, 2024, citing

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