Elon Musk has a plan for Twitter. It may scare away users and advertisers.

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Elon Musk has a plan for Twitter. It may scare away users and advertisers.
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Elon Musk's plan for Twitter may not align with how big corporate advertisers think.

Billionaire magnate Elon Musk has made a fortune from tech, but he's never run a company like Twitter.Musk, the CEO of Tesla and SpaceX, spoke for the first time Thursday about his $40 billion

Experts warned that Musk's vision for the platform, should he successfully acquire the company, could lead to major hurdles down the road.Musk's lack of experience in the worlds of advertising and social media stuck out to some analysts. "He's never been in this business. He’s been in a scattershot of businesses that have nothing to do with media or communication," Vaidhyanathan said.

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