Drake and 21 Savage are being sued by Condé Nast over a fake Vogue cover created to promote their joint album, 'Her Loss.'
In a complaint filed Monday in New York federal court, the publisher’s lawyers called the stunt a “flagrant infringement” of the company’s trademark rights, aimed at exploiting the “tremendous value that a cover feature in Vogue magazine carries” without actually securing that honor.
The publisher’s lawyers said such a post “deliberately mimicked” the way actual Vogue cover stories are promoted by the stars who grace the cover. And they claim it worked as intended, causing numerous media outlets to report that Drake and 21 would be featured on Vogue: “The confusion among the public is unmistakable.”
But Condé’s lawsuit says the covers were instead aimed purely at free-riding on the promotional value of acover. They noted the “explicitly false statements” about Wintour, and how little had been changed from an actual Vogue issue in the fake magazines distributed around the country.
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