An act of 'shrinkflation' by dairy company Darigold is limiting WIC participants' options for buying milk — which can cost double its national average price in rural Alaska.
Darigold’s ultra-pasteurized 64-ounce cartons are now 59 ounces, meaning WIC participants can no longer buy the product with their checks, e-cards or vouchers.
Walter Pickett is the vice president of operations for the Alaska Company, or AC, a chain of grocery stores that serve rural Alaska and sell Darigold milk. Pickett said AC searched for other vendors without success. In Dillingham, AC is one of two grocery stores. Their milk shipments travel from Washington state to Anchorage, and then arrive via barge or plane. Importing groceries from farther away — or even selecting differently sized products — could affect shipping costs and raise sticker prices.
Darigold’s change only affects ultra-pasteurized milk. Ultra-pasteurized milk lasts three times longer than other fresh milk products — a plus for perishables traveling to rural Alaska that spend significant time in transit.
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