A short-lived partnership with transgender actress Dylan Mulvaney sparked boycott calls and tensions among beer drinkers across the country
with law enforcement after the news site reported that several of its facilities had received bomb threats.has been met with frustration across the political spectrum. Some on Twitter slammed Whitworth for failing to stand by Mulvaney, while others criticized him for not disavowing the company’s partnership with her.
“Instead of saying, ‘Our beer company serves everybody regardless of who they are and we respect the dignity of every person regardless of who they are,’ he opted for this very strangely coded statement,” Clymer said. “They had a professional relationship with Dylan and left her twisting out in the wind.”She hopes the backlash doesn’t discourage other companies from partnering with trans spokespeople.
embrace was harmful given the Trump administration’s policies aimed at curbing immigration and his comments about Latinos that some view as derogatory. Conservatives at the time pushed for a “buycott,” withTuchman studied social media activity and the brand’s sales in the wake of the controversy. Prior to the White House visit, Goya’s brand was favored by consumers in liberal-leaning areas.
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