Once the U.S.'s top-selling beer, Bud Light dropped from the list of America's 10 most popular beers amid ongoing backlash since the brand partnered with Dylan Mulvaney.
Anheuser-Busch, the parent company of Bud Light, has seen sales plummet after its partnership with transgender influencer Dylan Mulvaney.
The trans activist showed off cans of Bud Light sent by Anheuser-Busch that featured Mulvaney's face to celebrated the milestone of"365 Days of Girlhood," a series where the influencer detailed daily experiences during the first year of identifying as aAn interview with Bud Light‘s marketing vice president Alissa Heinerscheid also surfaced, where she criticized the brand's consumers as"fratty" with"out of touch humor.
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Bud Light sales 'showing no signs of rebounding', down nearly 30% from last year: ReportBeer tracking firms recorded that Bud Light sales for the second-to-last week in June are down nearly 30% from where they were at that same date last year.
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Dylan Mulvaney Says Bud Light Did Nothing to Defend Her From Hateful Backlash“I have been ridiculed in public. I've been followed. And I have felt a loneliness that I wouldn't wish on anyone.”
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Thief mocked for stealing Bud Light: Too 'embarrassed' to buy itBud Light continues to experience backlash, as evidenced by online comments about a thief stealing cases of the beer.
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Joe Rogan shares Bud Light conspiracy theory—'It's a brilliant cover'The podcast host suggested the backlash against the beer brand and other 'social problems' were a ploy to distract the public from what's really going on.
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Travis Kelce has last laugh after 'desperate' Bud Light adA Bud Light advert with Kansas City Chiefs' Travis Kelce was branded 'desperate' after the Dylan Mulvaney controversy but his social-media numbers are going up.
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Sun to bring light to 99 percent of world’s population at once SaturdayIn 2022, a claim circulated on social media asserting that, on July 8, only 1 percent of the world’s population would be located where it was nighttime. Sounds a little far-fetched, right? It turns out the rumor is true.
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