As the COVID-19 pandemic eased, more people started traveling in the first months of 2023. The AirTag popularity had risen.
shows that sale revenue for item trackers has increased by 82% in the US, and unit sales grew 63% in January and February combined.
“Despite economic headwinds facing consumers, spending on travel is expected to continue to pick up in 2023 and 2024, presenting a unique opportunity for travel-adjacent technology products,” said Ben Arnold, executive director and industry analyst at Circana. “Categories like item trackers, on-the-ear headphones, and portable power packs that keep travelers connected, entertained, and powered-on while on the go have had positive growth in a challenging first quarter.
Since AirTag uses Apple’s Find My network, you can even discover if your luggage is inside the plane or if it has arrived with you to your destination.
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