For decades, Amazon built its business by creating shopping that was fast, ridiculously easy and, seemingly, error-proof. You don't like it, just return it. But not anymore.
Amazon will start charging a fee if customer return items to a UPS store when there is a Whole Foods, Amazon Fresh grocery store or Kohl's closer.
But not anymore: so many customers have buyers' regret, or simply bigger feet than they thought they had, that handling returns has become an expensive problem for the company. Amazon also recently started flagging "frequently returned" products on its website. Amazon is adding the badge to product listings on items with "significantly higher return rates for their product category," a spokesperson said.& Fitch and other chains are now slapping on fees of up to $7 to return items online; some retailers have tightened their return windows.
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