Amazon Settles EU Antitrust Case—But Here's Why It Won't Pay Any Fines

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Amazon Settles EU Antitrust Case—But Here's Why It Won't Pay Any Fines
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  • 📰 Forbes
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The American online retail giant has avoided a fine that could have been as high as $47 billion.

from independent sellers’ use of the platform’s marketplace to support Amazon’s own retail business, and to not use that data to help sell Amazon-branded goods and other private-label products, the European Commission said Tuesday.

on Amazon an equal opportunity to be selected as customer’s default option for the platform’s “Buy Box,”—the sidebar on Amazon products’ pages that encourages customers to add items to their carts—and to qualify for the Prime shipping service for seven years.

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