Amazon's stock could be a sleepy AI play, according to UBS

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Amazon's stock could be a sleepy AI play, according to UBS
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Some Big Tech companies racked up scores of AI mentions on their latest earnings calls, so by contrast, Amazon has been quieter about its efforts.

Some big technology companies racked up scores of artificial-intelligence mentions on their latest earnings calls, so by contrast, Amazon.com Inc. has been quieter about its efforts.

“Channel... Some big technology companies racked up scores of artificial-intelligence mentions on their latest earnings calls, so by contrast, Amazon.com Inc. has been quieter about its efforts. “Channel feedback suggests AWS is better positioned for GenAI than investors appreciate and could drive growth as early as 4Q,” reads the preview for a recent note from UBS analyst Lloyd Walmsley.He called Amazon, “[l]ate to the game but not left behind” when it comes to artificial intelligence, adding that he’s now “more sanguine” on the prospects for AWS to benefit from generative AI, or the type of AI that ChatGPT helped burst into the public consciousness.

The company has suggested that it would offer discounts to customers that commit to certain usage, according to his recent industry checks. Walmsley thinks the company’s end-to-end expertise will also hold appeal with smaller businesses.

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