Adobe, Nvidia AI imagery systems aim to resolve copyright questions

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Adobe, Nvidia AI imagery systems aim to resolve copyright questions
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Two Silicon Valley companies on Tuesday announced new tools that use artificial intelligence to generate images while tackling some of the thorniest legal issues surrounding the technology: copyrights and payments.

This marks a milestone in the ongoing tension between the rights of copyright holders and emerging technology. Image-generation technology is "trained" on billions of images, but whether that use is legally permitted is not always clear., creators of the open-source art generation program Stable Diffusion, claiming it had copied more than 12 million images from its database without permission.

Adobe's new AI-enhanced feature, called "Firefly," allows users to use words to describe the images, illustrations or videos that its software will create. Because the AI has been trained on Adobe Stock images, openly licensed content and older content where copyright has expired, the resulting creations are safe for commercial use, it said.

If Adobe users ask the system for an image in the style of a particular artist, "it won't generate an image that is aping that person's style," Greenfield said. "You as an artist can merchandise this. If someone wants to use your style, you can actually sell a customer the right to use your style." "Because other software providers or enterprises of any kind, they don't want to be involved not knowing what the provenance is" of the underlying training images, he said.

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